Dad’s the word

John Abraham, Bhavesh Somaya, Abraham John and Boman Irani at the Johnnie Walker Blue Label #DateWithDad night at Taj Lands End
John Abraham, Bhavesh Somaya, Abraham John and Boman Irani at the Johnnie Walker Blue Label #DateWithDad night at Taj Lands End

Much Johnnie Walker Blue Label was sipped and savoured at the Johnnie Walker Blue Label #DateWithDad night at Taj Lands End.
This extraordinary soiree to celebrate a father’s unmatched guidance and inspirational role in an individual’s life saw actor-producer John Abraham present a fitting tribute to his father Abraham John as they came together for the unique campaign. Moderating the proceedings with aplomb was actor Boman Irani who kept the audience engaged as John and his father shared some of their life’s rarest personal moments.
Commenting on his son’s heartfelt expression, Abraham John said that revisiting those rare moments they shared several years ago makes him think about what a great son he has always been. He was so proud of the gentleman John has evolved into, a perfect embodiment of the progressive spirit of Johnnie Walker Blue Label.
John Abraham, who relates to the idea behind the campaign, said he admires his father for shaping him into the man he is today. He said that we don’t get to thank our fathers enough and strongly believes that time is the most powerful gift you can give your father.
The Johnnie Walker Blue Label #DateWithDad campaign received an overwhelming response pan India, reaffirming the growing strength of the platform that aims to bring father and son-daughter duos closer to each other.
As part of this campaign, three deserving winners were selected for a specially-curated Johnnie Walker Blue Label experience along with an opportunity to dedicate a special message to their father. The winners not only shared these moments with the audience but also won a luxurious Johnnie Walker Blue Label gift hamper.
Sharing in the excitement was Bhavesh Somaya, Head of Luxury, United Spirits – a Diageo Group Company.
And a word on Blue Label: it has a mellow, rounded nose with a dry smokiness (a Johnnie Walker signature flavour) mixed with raisin sweetness. It is best savoured with the palate cleansed and cooled by iced water. A sip reveals a velvety mouth-feel followed by an explosion of flavour. At once you’ll discover hazelnuts, honey, rose petals, sherry and oranges. Subsequent sips reward you with more hidden secrets like kumquats, wispy aromatic smoke, sandalwood, tobacco and dark chocolate.

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